The last decade has seen a rising interest in design among scholars in management and organization studies. While early contributions from management scholars mostly appeared on specialized outlets (e.g. Dumas and Mintzberg 1989, 1991), more recent work investigating the practices that underlie how products are designed has been pub lished increasingly on journals of more general orientation (e.g. Hargadon and Sutton, 1997; Boland and Collopy 2004; Rindova and Petkova 2006; Ewenstein and Whyte 2007, 2009; Michlewski 2008; Elsbach 2009). These studies highlight the potential contribution of management concepts and tools to understand how the form and function of goods come to be defined in the design process, and how they influence and are influenced by social processes in and around organizations. lished increasingly on journals of more general orientation (e.g. Hargadon and Sutton, 1997; Boland and Collopy 2004; Rindova and Petkova 2006; Ewenstein and Whyte 2007, 2009; Michlewski 2008; Elsbach 2009). These studies highlight the potential contribution of management concepts and tools to understand how the form and function of goods come to be defined in the design process, and how they influence and are influenced by social processes in and around organizations.